WHY I BUILT 30ML
I built the shop I couldn’t find.
Most perfume retail is nice bright lights, a big counter and a gentle pressure to buy.
I wanted the opposite.
A third place, nearer to a café than a store.
When anything can be delivered, a place has to earn your leaving the house.
So 30ml is small on purpose, chosen slowly and built on an unfashionable belief:
people remember how a place made them feel long after they’ve forgotten what it sold them.
— Pat O'Reilly
Founder, 30ml
AND THEN THERE'S OUR CAFÉ
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STORE
HOURS
Tuesday to Saturday
Tuesday to Saturday
11.00 – 19.00
Sunday
11.00 – 17.00
Monday
Appointements only
Frequently asked questions
Do I need to know a lot about perfume to shop at 30ml?
Not at all. Curiosity is enough. We’re here to guide, not lecture.
Can I come just for the coffee?
Of course! We offer it sit-down, stand-up or to-go.
Why come to 30ml?
Because we treat fragrances the way they are meant to be treated, as art. We give them the space and time to let them unfold their secrets to you.
Do you only carry niche fragrances?
Yes. Independent, forward-thinking houses we genuinely believe in. No filler.
What is your return policy?
Due to the nature of fragrance and hygiene considerations:
All perfume sales are final, unless the product arrives damaged or defectivePlease contact us before sending anything back.